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Developing Innovative Ideas for New Companies

Dr. James V. Green University of Maryland, College Park @Coursera
Class Start: TBA
Duration: 6 weeks
Approximate Workload: 5-7 hours/week
Certificate: Yes
Level: beginner
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Explore how to identify and develop great ideas into great companies. Learn how to identify opportunities based on real customer needs. Develop solid business models. Create successful companies.
Categories: [Business and Management]

Reviews
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Olena Bosenok , 2013-04-23
I didn't complete this course. I went half-way hoping for some excitement and gave up.... The lectures were very dry, with few examples, that I already knew. I didn't find anything innovative about this course. Just average, nothing special. The good part though that I made new friends via students' Facebook group. I know ,that, unlike me, they did complete the course.:-) So it's just my opinion...

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Anonymous (Singapore, Singapore) , 2014-07-16
I have done this course to transform my ideas into an application (mobile and/or desktop) and how efficiently I can manage the transformation. I really like this course. The teaching method is smooth. Quiz is relatively competitive. The class is intended for those who want to eventually become entrepreneur.

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Anonymous (Singapore, Singapore) , 2014-04-28
Very boring....I drpped. Dr Green did not engage you.

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Anonymous (Singapore, Singapore) , 2014-04-28
Very boring....I drpped. Dr Green did not engage you.

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B Mohan Kumar , 2014-03-01
Not really worth the time. Quite shallow.

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John Hunt (Warsaw) , 2013-11-21
I just finished this course, and I rate it quite highly.

It's true what Olena says, that the lectures are rather dry. With about 2 hours lectures a week, if you are an English native speaker, and / or a bit older (so you have thought about some of the topics before), you might feel you can cover the ground quicker. I skipped some of the lectures and relied on the powerpoint slides - which are v. useful.

The assignments are quite challenging: Not just a quiz. Most questions involve writing short paragraphs, which require you to really engage with the course materials and think quite a lot. (Assignments take 1 to 2 hours) Very relevant and worthwhile. (You can relate the questions directly to your business.) This course is NOT suitable for MOOCers who just want to go straight to the quizzes and get a certificate.

All in all, for a young person starting a small business, I would highly recommend this unpretentious course. If English is not your 1st language, and you have never done a course in English before, I recommend it - accessible, but challenging as well.

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Anonymous (Singapore, Singapore) , 2013-02-22
The course material is simple and lectures are only sketchy. The content, however, is very interesting and very well worth learning, which pulls my evaluation up.

Purchasing, or obtaining a copy of the Business Model Generation book and actively following up the information only hinted in the lectures are a must for best results.

Student engagement does not really rise much beyond chit-chatting and exchanging social amenities, with a few notable exceptions.

The Facebook group is riddled with constant survey requests and bluntly off-topic posts (there was even a religious buff posting a YouTube conspiracy video once, figure that one out). Apart from that, there were some really useful tips to be learned even there. Many thanks for these selfless souls which shared their knowledge and effort amid the chaos.

All the noise can become quite annoying, but the level of whining in the forum is surprisingly low (perhaps because the audience is supposedly more mature and focused).

The Achilles heel of MOOCs has always been valid student interaction, so there was really no surprise in this aspect.

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Included in collections
For entrepreneurs
How to start a business, business model canvas, value proposition, customers, partners, minimum v...
Olena Bosenok
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